This is not an attempt to scold Emerald Fennell for perceived liberties in her upcoming adaptation of Wuthering Heights. We haven’t seen it. What is of interest here is the brilliance of the prerelease marketing campaign.
Warner Bros’ translation of a Gothic romance from the mid-Victorian era is, half a year before its arrival, on St Valentine’s Day, already the most-discussed film of 2026. Wuthering Heights is the new Barbie. If they moved it back five months to collide with Christopher Nolan’s The Odyssey we could have ourselves a ... Wutherssey? Odyssing? Okay, that really doesn’t work. But you get the idea.
A large part of the controversy stems from unique and irrational antagonism towards the director in the online bear pit. (...)
The content in both films was provocative, but few would have cared so much if Fennell didn’t seem so baldly posh. (...)
That lurking hostility nudged the door open when, last September, Fennell announced the leads for her assault on Emily Brontë’s great novel. The horrible phrase “book accurate” now pollutes online discussion of adaptations. Nobody much gave a toss when, for his classic 1939 version, William Wyler scrapped whole acres of Brontë’s plot. But 21st-century book-accurate zealots blew a gasket at the news that Margot Robbie and Jacob Elordi were to play Cathy and Heathcliff.
It mattered that they were significantly older than the lovers when, in the source, they first meet. It mattered a lot more that Elordi was white. Over the past decade or so the reasonable argument that the rugged Heathcliff, often regarded as Romani, could be black has, among many younger readers, evolved into a certainty that he’s a person of colour. Fennell was therefore “race swapping”. Few of these folks seemed concerned that she had cast Hong Chau, an American of Vietnamese descent, as Nelly Dean, the robust Yorkshire housekeeper. (...)
The tabloids faked outrage. The Daily Telegraph commissioned an article that ran under the headline “A woke Wuthering Heights reboot is another tedious attempt at provocation”. What is “woke” about nuns groping hanged men? Didn’t the internet just identify the casting of Heathcliff as an assault on wokery? (...)
If this Wuthering Heights does turn out to be a deranged, sexed-up, wildly violent deconstruction, like something by the late Ken Russell, that is surely preferable to a drably faithful walk-through of a text that has been so adapted more often than is healthy. (Donald Clarke)
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